Furniture China

Destined to grow

After 14 editions Funiture China is the most important furniture trade show in China and meanwhile the second largest furniture show worldwide. It is organized in the venues SNIEC Shanghai and Redstar Macalline, Shanghai, and expanded its total floor space to 400,000 sqm. The fair is destined to grow, because China is not only an attractive sourcing hub to the world, but also an increasingly attractive domestic market.

The show floor is organized by product groups. Each exhibition hall has a clear product focus. The product groups are: bedroom, living room, kitchen, dining room furniture, upholstery, outdoor furniture, traditional Chinese style, children and office furniture. Furthermore, there are furnishings, raw materials & accessories, as well as woodworking machinery. The rattan furniture and premium home furniture areas, newly introduced in 2009, presented themselves in sophisticated stand designs and enjoyed good reception.

Furniture China - activity at showfloor

Increasing numbers of exhibitors and visitors
Furniture China attracts all relevant suppliers from China as well as a steadily growing international exhibitorship. The number of exhibitors grew in 2008 and 2009 from 1,139 to 1,906, including 125 overseas exhibitors from 22 countries and regions – not including the exhibitors from the sub-venue of Redstar Macalline.
The 2009 show attracted 61,057 visitors from 160 countries or regions. Although the financial crisis hit the global economy and the Chinese export market faced huge pressure and decreasing orders from overseas, 14,852 visitors made the special trip to Shanghai to check sourcing opportunities. This was an increase by 9.2 %. The top five foreign visitor countries are Australia, USA, Hong Kong, Japan and Canada.

Furniture China - buyer/ seller interaction

Chinese furniture expenditure recently increased by 28 % at retail
China is giving numerous opportunities to develop business and is becoming a more and more attractive market for exporters worldwide. According to figures released by the National Bureau of Statistics, national total retail sales for consumer goods increased by 15 % in the first half of 2009, with furniture sales as one of the strongest product categories growing by 28.3 %. Retail sales throughout the crisis are reported to grow in stability in the 2tier cities and regions, whereas 1tier cities saw first a decline and subsequently grew again. Thus, local visitor groups are of high importance to Furniture China. In 2009, 46,205 Chinese visitors came to see their buying options. Local target visitors of Furniture China are the retail chains, the furniture retail chains, furniture and interior decoration shops, institutions, companies, hotels, and wholesalers.

Base: Living XL Special Edition 1/2010

Back to Focus Interior Decoration Fairs
Report Furniture China 2009 - High buyer demand met the industry in China
Furniture China 2008 Report
Furniture China in a nutshell